Knowledge base
GEO, AEO & AI search — the data and the answers
Plain-English, answer-first guides and original data on how AI assistants choose what to recommend — and what it means for your business.
- Data
AI Search Statistics 2026: 18 Numbers Every Business Should Know
The most-cited 2026 statistics on AI search, zero-click, AI Overviews, ChatGPT referrals and B2B buyer behaviour — with sources and what each number means for your business.
- GEO
What Is Generative Engine Optimization (GEO)? A Plain-English Guide
GEO is the practice of getting your business cited and recommended inside AI answers from ChatGPT, Perplexity, Gemini and Google AI. Here's what it is, how it works, and how it differs from SEO.
- GEO
GEO vs SEO: What's the Difference and Do You Need Both?
GEO gets you cited inside AI answers; SEO gets you ranked on the results page. Here's a clear side-by-side comparison, where they overlap, and why most businesses now need both.
- GEO
GEO vs AEO vs AI SEO: What Each Term Means (and Why You Need All Three)
GEO, AEO and AI SEO are related but not identical. Here's a clear definition of each, how they fit together, and why a complete AI-visibility program covers all three.
- Pricing
How Much Does GEO Cost in 2026? Real Pricing Benchmarks
GEO pricing in 2026 typically runs from about $2,000/month for limited scope to $12,000+/month for full-service programs. Here's the breakdown, what drives the cost, and how to choose.
- Guides
The Best GEO & AI SEO Agencies and Tools in 2026
A practical 2026 guide to the leading GEO, AEO and AI SEO providers — what each is best for, how they differ, and how to choose between a done-for-you agency and a self-serve tool.